---
title: CRM Overview
description: "OneSuite's **CRM** manages your sales process from first contact to closed deal: it tracks the opportunities you're pursuing, the companies and people behind them, and the follow-up tasks that keep deals moving. It holds everything about potential business in one…"
url: "https://help.onesuite.io/docs/crm-overview/"
updated: "2026-10-01"
category: CRM
---

# CRM Overview

OneSuite's **CRM** manages your sales process from first contact to closed deal: it tracks the opportunities you're pursuing, the companies and people behind them, and the follow-up tasks that keep deals moving. It holds everything about potential business in one place, so when a deal is won you convert it into a client instead of retyping the details.

**In this guide you'll learn how to:**

- Open the **CRM** and find your way around its tabs
- Understand how opportunities, companies and people fit together
- Switch the **Opportunities** tab between **Kanban view** and **Table view**
- Convert a won deal into a client
- Set up the CRM for your business

## Before you start

- If you don't see **CRM** in the sidebar, an admin can switch it on in **Settings**, **Customize Navigation**.
- Your profile needs permission to view the CRM module (`view-crm-module`). Each tab also has its own permission, listed below.

## What does the CRM do?

The **CRM** is where you manage potential business before it becomes actual business. The [Clients](https://help.onesuite.io/docs/understanding-the-clients-solution/) module tracks paying customers; the **CRM** tracks the people and companies you're pursuing.

It works with three linked record types:

- **Opportunities** are the deals you're pursuing, such as a website project or a retainer. Each one has an amount, a stage, a close date, an owner, and a linked company and point of contact.
- **Companies** are the organisations you work with. A company can have many people and many opportunities.
- **People** are individual contacts, with details such as email, phone and job title. A person can belong to a company or stand alone.

Link an opportunity to a company and a person, and each record shows the others. See [How Opportunities, Companies, and People Work Together](https://help.onesuite.io/docs/how-opportunities-companies-and-people-work-together/) for the details.

## How to open the CRM

Click **CRM** in the sidebar, under **Client**.

1. Click **CRM** in the sidebar.
2. Click a tab to open it. The top bar shows **All** with the tab name and a count, for example **All Opportunities**.
3. Click **Add New** in the top bar to add a record to the tab you're on.

![CRM page on the Opportunities tab in Kanban view, showing the Opportunities, Companies, People and Tasks tabs and the Add New button](https://help.onesuite.io/wp-content/uploads/2026/10/crm-overview-1-scaled.webp)

## What are the CRM tabs?

The **CRM** has four tabs. You see a tab only if it is switched on for your business and your profile has its permission.

| Tab | What it holds | Permission needed |
| --- | --- | --- |
| **Opportunities** | Your deals, on a Kanban board by stage or in a table | `view-company` |
| **Companies** | Every organisation in your CRM | `view-company` |
| **People** | Every contact in your CRM | `view-lead` |
| **Tasks** | Follow-up tasks linked to CRM records | `view-lead-task` |

Anyone with the client settings permission can reorder the tabs or switch any of them off in the **Customize** drawer, but at least one tab must stay on. If every tab you could see is off, the page says **No CRM tabs are enabled. Enable at least one tab from CRM customization to continue.**

## How to switch between Kanban view and Table view

The **Opportunities** tab has two layouts: **Kanban view** shows your pipeline as columns, one per stage, and **Table view** shows the same deals as rows.

1. Open the **Opportunities** tab.
2. Click the view switcher in the toolbar (**Change view**).
3. Choose **Kanban view** or **Table view**. OneSuite remembers your choice in this browser.

In **Kanban view**, each column shows the stage name, how many opportunities it holds and its **Forecasted Revenue**. Drag a card to another column to change its stage. To add, rename, reorder or delete stages, see [Understanding Pipeline Stages](https://help.onesuite.io/docs/understanding-pipeline-stages/).

Use **Table view** when you want to compare deals side by side or edit fields in place. Search the tab with **Search opportunities...** in the toolbar. OneSuite has no global search, so you search within each list.

## How to convert a won deal into a client

Open the opportunity and click **Convert to Client** to turn it into a paying client.

1. Open the opportunity from the **Opportunities** tab.
2. Click **Convert to Client** at the top right of the details area.
3. Complete the **Convert to Client** drawer, then click **Convert to Client** at the bottom of it.

If the opportunity has a company, the company is converted; if not, its point of contact is. You can also convert a company or a person from its own page. For what happens next, see [Adding Clients](https://help.onesuite.io/docs/adding-clients/).

## What can you do from an opportunity's page?

An opportunity's page holds its details and a row of tabs for everything connected to it.

| Tab | What it holds | When it shows |
| --- | --- | --- |
| **Timeline** | The history of the opportunity | Always |
| **Tasks** | Follow-up tasks for this opportunity | Always |
| **Contracts** | Contracts for this deal | When the **Contracts** module is on. You can create one only after linking a company or point of contact. |
| **Notes** | Written notes | Always |
| **Files** | Attached files | Always |
| **Emails** | Emails linked to this opportunity | When the **Email Inbox** module is on |

## How to set up the CRM for your business

Set up the CRM from the **Customize** drawer, then add your first records.

1. On any CRM tab, click the **Customize** icon in the toolbar. You need the client settings permission (`view-clients-settings`).
2. Use **Tab Settings** to choose and order your tabs, and **Industry**, **Source** and **Tag** to build the lists your team picks from. See [How to Customize Your CRM](https://help.onesuite.io/docs/how-to-customize-your-crm/).
3. Use **Opportunity Automation** if you want an opportunity created when a new contact is added. See [How to Set Up Opportunity Automation](https://help.onesuite.io/docs/how-to-set-up-opportunity-automation/).
4. Add a few companies and people you're talking to now, then create opportunities for your live conversations. See [Adding Companies](https://help.onesuite.io/docs/adding-companies/), [Adding People](https://help.onesuite.io/docs/adding-people/) and [Creating Opportunity](https://help.onesuite.io/docs/creating-opportunity/).
5. Move deals through your stages as they progress.

Start small with real work. When you're ready to bring in older records, you can import people and companies from a CSV file, up to 1,000 rows at a time. See [Imports, Exports, and Search](https://help.onesuite.io/docs/imports-exports-and-search/).

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## FAQs

### What is the difference between CRM and Clients in OneSuite?

The **CRM** tracks potential business: opportunities, companies and people you're pursuing. **Clients** tracks the customers you already work with. When you win a deal, **Convert to Client** moves it from one to the other.

### Can I change the stages in my OneSuite sales pipeline?

Yes. Stages are set per business, and you can add, rename, recolour, reorder and delete them from the **Opportunities** tab in **Kanban view**. See [Understanding Pipeline Stages](https://help.onesuite.io/docs/understanding-pipeline-stages/).

### Can I hide CRM tabs my team doesn't use?

Yes. Anyone with the client settings permission can switch tabs off or reorder them in the **Customize** drawer under **Tab Settings**. At least one tab must stay on.

### Why can't I see a tab in the CRM?

The tab is switched off for your business, or your profile lacks its permission. **Opportunities** and **Companies** need `view-company`, **People** needs `view-lead` and **Tasks** needs `view-lead-task`.

### Can OneSuite create opportunities automatically?

Yes. Turn on **Auto-create Opportunity** under **Opportunity Automation** in the **Customize** drawer, and an opportunity is created when a new contact is added.

### Can I just use a spreadsheet instead of the CRM?

You can, but a spreadsheet won't link a deal to its company and contact, show stalled deals on your dashboard, or convert a won deal into a client. The **CRM** does all three and keeps each deal's tasks, notes and files with it.

## What to do next

**Create your first deal:** Add an opportunity and link it to a company and contact with [Creating Opportunity](https://help.onesuite.io/docs/creating-opportunity/).

**Shape your pipeline:** Set up the stages your deals move through with [Understanding Pipeline Stages](https://help.onesuite.io/docs/understanding-pipeline-stages/).

**Tailor the CRM:** Choose your tabs and build your Industry, Source and Tag lists with [How to Customize Your CRM](https://help.onesuite.io/docs/how-to-customize-your-crm/).
